Turn WhatsApp interest replies into ActiveTrail segments
When someone selects an interest in WhatsApp, keep their opted-in email contact organized in ActiveTrail.
Trigger
Interactive Reply Received
Triggered when a customer taps a quick-reply button or selects an option from an interactive list message you sent.
Action
Create or Update Group Member
Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.
Why this helps
Interest choices in chat are hard to carry into later email follow-up when they stay buried in conversations.
- Keep an expressed interest connected to the appropriate email group.
- Reduce manual sorting of interactive replies.
- Require both an identified email contact and clear email-marketing consent.
Setup
Build it in a few focused steps.
- 1Connect WhatsApp and ActiveTrail once in the Notis portal.
- 2Create an automation in Automations, then New Automation, or tell Notis in plain language from any channel.
- 3Describe which interactive replies correspond to which existing ActiveTrail groups, and instruct Notis to add only contacts with an email address and clear email-marketing consent.
- 4Pick the Interactive Reply Received trigger and choose where run reports should go.
- 5Test with one real reply from an identified, consented contact.
Questions about this workflow
Does this create a new ActiveTrail group?
No. Specify existing groups for each interest. Creating a new group requires a separate action and a known group setup.
Can a reply by itself establish email consent?
No. A reply should only be used for email marketing when the person has also clearly consented to receive email marketing.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Whatsapp to ActiveTrail. A trigger fires from one place; an action lands in another.
Whatsapp triggers
ActiveTrail actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Add Group Member
Tool to add a member to a group in ActiveTrail. Use when you need to add a contact to a specific group with their email and optional contact details.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Get Contact Growth
Tool to retrieve executive report on contact growth showing daily active and inactive contact growth. Use when you need to measure the increase in amount of contacts over a date range.
Message Status Updated
Triggers when a WhatsApp message status changes. IMPORTANT LIMITATION: WhatsApp Cloud API does not provide a native polling endpoint for message status. Status updates are ONLY delivered via webhooks in real-time. This trigger cannot directly poll the WhatsApp API for status updates. This trigger will return empty results as WhatsApp does not support this operation. To track message status updates, you must: 1. Set up a webhook endpoint to receive status notifications from WhatsApp 2. Store the webhook data in your own database 3. Use a different mechanism to query your stored webhook data For more information, see: - https://developers.facebook.com/docs/whatsapp/cloud-api/webhooks
Create or Update Group Member
Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.
New Message Received
Triggered in real time when your WhatsApp Business number receives an inbound message from a customer (text, media, location, or contact). Delivered via the Cloud API webhook.
Create a New Group
Tool to create a new group in ActiveTrail. Use when you need to add a new group to organize and segment contacts.
Interactive Reply Received
Triggered when a customer taps a quick-reply button or selects an option from an interactive list message you sent.
Create Contact
Tool to create a new contact in ActiveTrail. Use when you need to add a new contact to the system. Note: Newly created contacts won't be linked to any group, making email/SMS delivery impossible until assigned to a group. Either email or sms must be provided.
Message Template Status Update
Triggered when the review status of a WhatsApp message template changes — for example approved, rejected, or flagged — on your WhatsApp Business Account.
Create Content Category
Tool to create a new content category in ActiveTrail account. Use when you need to add a new category for organizing campaigns and templates.
Create New Mailing List
Tool to create a new mailing list in ActiveTrail. Use when you need to add a new mailing list to organize and manage contacts.
Create Order
Tool to create new orders in ActiveTrail commerce system. Use when you need to add order records with customer information, products, and transaction details. Accepts an array of order objects for batch creation.
Connect any two apps with Notis in the middle.
Whatsapp and ActiveTrail, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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