Track Subscription Lifecycle in HubSpot
Every subscription is the beginning of a relationship. Notis records it in HubSpot automatically so you have a complete lifecycle timeline for each subscriber.
Trigger
Subscription Added Trigger
Triggered when a subscription is added in Stripe
Action
Create email
Creates a new email engagement record in hubspot, requiring portal-specific `properties` (e.g., `hs timestamp` as a utc millisecond timestamp), and that association `to id`s and `associationtypeid`s are valid and existing.
Why this helps
Subscription details are scattered across Stripe and HubSpot. You can't see when a customer started their subscription, changed plans, or has upcoming renewals without hunting across tools.
- Complete subscription timeline in one place for each customer
- Easy to spot subscription milestones, plan changes, and upcoming renewals
- Organized records help with renewal outreach and upsell planning
Setup
Build it in a few focused steps.
- 1Connect Stripe and HubSpot in Notis.
- 2Create an automation: 'When a subscription is added in Stripe, create an email record in HubSpot documenting the subscription plan, billing cycle, and start date.'
- 3Set 'Subscription Added' as your trigger.
- 4Choose your notification channel.
- 5Create a test subscription in Stripe and check HubSpot for the record.
Questions about this workflow
Can I track when they upgrade or downgrade their plan?
You can set up additional automations for plan changes. Notis will log each change as a separate record so you can see the subscription journey over time.
Will this help me identify renewal dates?
Yes—the email record captures the billing cycle, so you can see exactly when each customer's renewal is coming up and plan outreach accordingly.
Can I use this for reporting?
Absolutely—all records are in HubSpot, so you can export them, run reports, and track subscriber lifecycle trends.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Stripe to Hubspot. A trigger fires from one place; an action lands in another.
Stripe triggers
Hubspot actions
Charge Failed Trigger
Triggered when a direct charge fails in Stripe's legacy Charges API
Add asset association
Associates an existing asset ('form', 'object list', or 'external web url') with a specified hubspot marketing campaign.
Checkout Session Completed Trigger
Triggered when a checkout session is completed in Stripe
Add token to event template
Adds a new custom data token to an existing event template for a specified hubspot application, optionally populating a crm object property if objectpropertyname is provided.
Invoice Payment Succeeded Trigger
Triggered when an invoice payment is successful in Stripe
Archive email
Archives the hubspot email specified by `emailid` by moving it to the recycling bin, making it inaccessible unless restored.
Payment Intent Failed Trigger
Triggered when a payment intent fails in Stripe
Archive a batch of emails by ID
Archives multiple hubspot crm emails by id; ids must exist as archiving is irreversible.
Product Created Trigger
Triggered when a product is created in Stripe
Archive a batch of quotes by id
Archives a batch of existing, non-archived quotes by their ids; this action is irreversible and useful for managing outdated or irrelevant quotes.
Subscription Added Trigger
Triggered when a subscription is added in Stripe
Archive batch of companies by id
Archives a batch of companies by their unique ids; targeted companies must exist, not be previously archived, and this api operation is irreversible.
Subscription Deleted Trigger
Triggered when a subscription is deleted in Stripe
Archive batch of contacts by id
Archives a batch of existing contacts by their hubspot crm ids, rendering them inactive; this action is irreversible via the api and requires manual restoration or a separate unarchive endpoint.
Archive batch of deals by id
Archives a batch of existing deals by their unique hubspot ids, removing them from active views and reports (soft delete); archived deals may be restorable.
Connect any two apps with Notis in the middle.
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When this happens · Trigger
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