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Turn Slack segment requests into Faraday cohorts

Move a clearly described audience segment from team discussion into Faraday cohort setup without a separate manual handoff.

Trigger

Channel Message Received

Triggered when a message is posted in a Slack channel (public, private, or multi-party IM). Does NOT match direct messages.

Action

Create Cohorts

Tool to create a new cohort in Faraday. Cohorts are groups of people that share certain traits or behaviors. Use when you need to define a new cohort from your datasets or from Faraday's US Consumer Graph. At least one of stream_name, traits, or place_conditions must be provided.

Why this helps

Audience ideas discussed in Slack often need repeated clarification before anyone turns them into a usable cohort.

  • Keep the audience rationale alongside the original discussion.
  • Reduce the chance a segment request stalls in a channel.
  • Let Notis interpret the cohort intent from plain language.

Setup

Build it in a few focused steps.

  • 1Connect Slack and Faraday to Notis once through the portal.
  • 2Create an automation in the portal or ask Notis to create it conversationally.
  • 3Write one instruction asking Notis to create a Faraday cohort when a Slack message clearly describes a new audience segment.
  • 4Select the Slack channel-message trigger and a channel for run reports.
  • 5Test with one real segment request and inspect the resulting cohort in Faraday.

Questions about this workflow

What should the Slack request include?

Include enough context to describe the intended group, such as relevant traits, a stream, or place conditions; Faraday requires at least one of those inputs.

Will casual audience discussion create a cohort?

State that only explicit cohort requests should trigger the action, then validate that instruction with a real example.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Slack to Faraday. A trigger fires from one place; an action lands in another.

Slack triggers

Faraday actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Archive Cohort

Tool to archive a cohort in Faraday. Use when you need to stop updates to a cohort while keeping it visible.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Archive Connection

Tool to archive a connection in Faraday. Use when you need to stop updates to a connection while keeping it visible.

ActionInstant

New Channel Created Trigger

Triggered when a new channel is created in Slack.

TriggerInstant

Archive Dataset

Tool to archive a dataset in Faraday. Use when you need to archive a dataset and optionally its downstream resources. Archiving stops updates to the resource but keeps it visible.

ActionInstant

Channel Message Received

Triggered when a message is posted in a Slack channel (public, private, or multi-party IM). Does NOT match direct messages.

TriggerInstant

Archive Outcome

Tool to archive an outcome in Faraday. Use when you need to stop updates to an outcome while keeping it visible.

ActionInstant

Direct Message Received

Triggered when a new direct message (DM) is sent to a user in Slack. Catches all DMs across all DM channels.

TriggerInstant

Archive Persona Set

Tool to archive a persona set in Faraday. Use when you need to stop updates to a persona set while keeping it visible.

ActionInstant

Message Reaction Added

Triggered when a reaction is added to a message in Slack. Supports optional filtering by channel and emoji name.

TriggerInstant

Archive Place

Tool to archive a place in Faraday. Use when you need to stop updates to a geospatial area or address set while keeping it visible.

ActionInstant

Message Reaction Removed

Triggered when a reaction is removed from a message in Slack. Supports optional filtering by channel and emoji name.

TriggerInstant

Archive Scope

Tool to archive a scope in Faraday. Use when you need to stop updates to a scope while keeping it visible.

ActionInstant

Reaction Added Trigger

DEPRECATED: use `SLACK_MESSAGE_REACTION_ADDED` instead. Triggered when a reaction is added to a message in Slack.

TriggerInstant

Archive Stream

Tool to archive a stream in Faraday. Use when you need to archive a stream and optionally its downstream resources. Archiving stops updates to the resource but keeps it visible.

ActionInstant

Connect any two apps with Notis in the middle.

Slack and Faraday, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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