Convert Customer Testimonials into Ready-to-Render Video Templates
Your best customer feedback lives in Productlane as text. Turn it into branded video assets that actually get watched. Save testimonials as templates once, render unlimited versions with different customers' names, quotes, and companies.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Create Template (v2)
Tool to save an Edit as a re-usable template. Templates can be retrieved and modified before rendering. Use when you want to create a template with merge fields for dynamic content.
Why this helps
Customer testimonials are buried in Productlane and never become video assets. You record them manually when you do create videos, wasting 30 mins per testimonial. Meanwhile, competitors use customer stories for powerful marketing.
- Reusable templates cut video creation time from 30 minutes to 2 minutes per testimonial
- Merge fields let you change customer names and quotes without re-recording
- Builds a library of customer stories ready for website, email, and social
- Testimonials become assets instead of documents that get lost
Setup
Build it in a few focused steps.
- 1Connect Productlane and Shotstack to Notis once in the portal (Settings > Integrations)
- 2Create a new automation with this instruction: 'When a customer submits positive feedback in Productlane, save it as a Shotstack video template with merge fields for [Customer Name], [Company], [Quote], and [Industry]'
- 3Select webhook trigger so the automation fires whenever feedback is logged
- 4Choose your notification channel (Slack, email, or Telegram) so you know when templates are created
- 5Test by submitting a testimonial in Productlane - you should see a template created in Shotstack within seconds
Questions about this workflow
What's the difference between creating a template vs. rendering a video?
Templates are reusable blueprints with placeholders (merge fields). You create one testimonial template, then render it 50 times with different customer data. Rendering produces the final video file you share.
Can I edit the template after it's created?
Yes. Once Notis creates the template, you can customize it in Shotstack - change colors, fonts, music, layout. The merge fields stay active so you can render variations without touching the design.
What counts as a testimonial in Productlane?
Whichever field or feedback type you tag as testimonials. Notis listens for that specific trigger so it catches positive feedback but not feature requests or bugs.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Productlane to Shotstack. A trigger fires from one place; an action lands in another.
Productlane triggers
Shotstack actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Create Template
Tool to create a new template for video editing. Use when you want to save a reusable timeline configuration as a template. Template changes do not retroactively affect past renders.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Create Template (v2)
Tool to save an Edit as a re-usable template. Templates can be retrieved and modified before rendering. Use when you want to create a template with merge fields for dynamic content.
Delete Ingested Media
Tool to delete an ingested media asset. Use when you've confirmed the ingest ID and need to remove the file from Shotstack storage.
Delete Template
Tool to delete a specific Shotstack template by its ID. Use when you need to remove a template permanently.
Delete Shotstack Workflow
Tool to delete a specific Shotstack workflow. Use when you need to permanently remove a workflow after confirming its ID.
Fetch Source
Tool to fetch a remote media file and store it as a source asset. Operation is asynchronous — poll SHOTSTACK_GET_INGEST_STATUS or SHOTSTACK_INSPECT_MEDIA until the asset is ready before passing it to SHOTSTACK_RENDER_VIDEO or other downstream tools. Use when you need to ingest a file before rendering.
Get Asset
Tool to fetch details of a hosted asset by its unique identifier. Use when you need to retrieve information about videos, images, audio files, thumbnails, or poster images hosted on Shotstack's CDN.
Get Assets by Render ID
Tool to retrieve hosted assets by render ID. Use when you need to fetch one or more files (video, thumbnail, poster image) generated by a specific render job.
Connect any two apps with Notis in the middle.
Productlane and Shotstack, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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