Tags Follow Subscribers to Notion
When a subscriber gets a new tag in Mailchimp, it automatically updates their Notion contact record so context always stays in sync.
Trigger
Profile Update Trigger
Triggered when a subscriber's profile is updated in Mailchimp
Action
Update row database
Updates or archives an existing notion database row (page) using its `row id`, allowing modification of its icon, cover, and/or properties; ensure the target page is accessible and property details (names/ids and values) align with the database schema and specified formats.
Why this helps
Tags in Mailchimp are invisible in Notion; you lose segment context when switching tools and duplicate tagging work.
- Tags stay in sync between Mailchimp and Notion
- Segmentation context visible during planning
- Reduce duplicate tagging across tools
- Faster audience targeting decisions
Setup
Build it in a few focused steps.
- 1Connect Mailchimp and Notion.
- 2Ensure your Notion subscriber database has a 'Tags' field (single select or multi-select property).
- 3Create the automation: 'When a subscriber is tagged in Mailchimp, update their contact record in Notion to include that tag.'
- 4Select Profile Update Trigger and your notification channel.
- 5Test by adding a tag to a subscriber in Mailchimp; their Notion record should update within seconds.
Questions about this workflow
What if a subscriber has multiple tags?
Notis will sync all tags to a multi-select field in Notion. Any tag added or removed in Mailchimp will update the Notion record.
Do custom tags in Notion affect Mailchimp?
This automation is one-way: Mailchimp to Notion. Tags created in Notion do not sync back to Mailchimp.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Mailchimp to Notion. A trigger fires from one place; an action lands in another.
Mailchimp triggers
Notion actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Add multiple content blocks (bulk, user-friendly)
Efficiently adds multiple standard content blocks to a notion page in a single api call with automatic markdown parsing. the 'content' field in notionrichtext blocks now automatically detects and parses markdown formatting including headers (# ## ###), bold (**text**), italic (*text*), strikethrough (~~text~~), inline code (`code`), links ([text](url)), and more. ideal for bulk content creation, ai agents, and replacing multiple individual add page content calls. supports automatic text formatting, content splitting, and up to 100 blocks per request.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Add content to Notion page
Deprecated: appends a single content block to a notion page or a parent block (must be page, toggle, to-do, bulleted/numbered list, callout, or quote); invoke repeatedly to add multiple blocks.
Campaign Trigger
Triggered when a campaign is sent or experiences an event in Mailchimp
Append complex blocks (advanced, full control)
Appends complex blocks with full notion block structure to a parent block or page. use for advanced scenarios requiring precise control: code blocks, tables, embeds, nested children within blocks, or when working with pre-built notion block objects. requires full notion api block schema - use add multiple page content for simpler content creation.
Profile Update Trigger
Triggered when a subscriber's profile is updated in Mailchimp
Archive Notion Page
Archives (moves to trash) or unarchives (restores from trash) a specified notion page.
Subscribe Trigger
Triggered when a subscriber subscribes to Mailchimp
Create comment
Adds a comment to a notion page (via `parent page id`) or to an existing discussion thread (via `discussion id`); cannot create new discussion threads on specific blocks (inline comments).
Unsubscribe Trigger
Triggered when a subscriber unsubscribes from Mailchimp
Create Notion Database
Creates a new notion database as a subpage under a specified parent page with a defined properties schema; use this action exclusively for creating new databases.
Create Notion page
Creates a new empty page in a notion workspace.
Delete a block
Archives a notion block, page, or database using its id, which sets its 'archived' property to true (like moving to "trash" in the ui) and allows it to be restored later.
Connect any two apps with Notis in the middle.
Mailchimp and Notion, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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