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Notis

Don't let re-engagement campaigns disappear into the noise

When you send a re-engagement campaign, Notis creates a dedicated Linear issue with results tracking and reflection space so you know if it worked and what to do next.

Trigger

Campaign Trigger

Triggered when a campaign is sent or experiences an event in Mailchimp

Action

Create linear issue

Creates a new issue in a specified linear project and team, requiring a title and description, and allowing for optional properties like assignee, state, priority, cycle, and due date.

Why this helps

Re-engagement campaigns get lost among your other sends. You don't have a systematic way to measure if they work, so you make decisions based on gut feeling rather than data.

  • Dedicated tracking per re-engagement send
  • Built-in results measurement prompts
  • Data on what re-engagement strategies work
  • Systematic approach instead of guesswork

Setup

Build it in a few focused steps.

  • 1Connect Mailchimp and Linear integrations
  • 2Ask Notis: 'When I send a re-engagement campaign, create a Linear issue to track the results and follow-up actions'
  • 3Tell Notis how to identify re-engagement campaigns: by name pattern, segment tag, or email subject
  • 4Name it 'Re-engagement Campaign Tracker' and set your notification channel
  • 5Next time you send a re-engagement campaign, a dedicated tracking issue appears with prompts for metrics and learnings

Questions about this workflow

What metrics should I track for re-engagement?

Opens, clicks, replies, reactivations, and whether people continue engaging after. Compare to your baseline campaign performance.

How long should I monitor a re-engagement campaign?

Notis can create a follow-up prompt 7-14 days after send to review results when you have clear data.

Can I test different re-engagement approaches?

Absolutely - create separate campaigns by approach and Notis tracks each one so you can compare what works best.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Mailchimp to Linear. A trigger fires from one place; an action lands in another.

Mailchimp triggers

Linear actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Create linear attachment

Creates a new attachment and associates it with a specific, existing linear issue.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Create a comment

Creates a new comment on a specified linear issue.

ActionInstant

Campaign Trigger

Triggered when a campaign is sent or experiences an event in Mailchimp

TriggerInstant

Create linear issue

Creates a new issue in a specified linear project and team, requiring a title and description, and allowing for optional properties like assignee, state, priority, cycle, and due date.

ActionInstant

Profile Update Trigger

Triggered when a subscriber's profile is updated in Mailchimp

TriggerInstant

Get create issue default params

Fetches a linear team's default issue estimate and state, useful for pre-filling new issue forms.

ActionInstant

Subscribe Trigger

Triggered when a subscriber subscribes to Mailchimp

TriggerInstant

Create a label

Creates a new label in linear for a specified team, used to categorize and organize issues.

ActionInstant

Unsubscribe Trigger

Triggered when a subscriber unsubscribes from Mailchimp

TriggerInstant

Delete issue

Archives an existing linear issue by its id, which is linear's standard way of deleting issues; the operation is idempotent.

ActionInstant

Get all teams

Retrieves all teams from the linear workspace without requiring any parameters.

ActionInstant

Download issue attachments

Downloads a specific attachment from a linear issue; the `file name` must include the correct file extension.

ActionInstant

Connect any two apps with Notis in the middle.

Mailchimp and Linear, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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