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Notis

Organize subscribers by where they stand with you

As subscriber profiles update, Notis automatically labels their Linear tracking in your system - awareness, consideration, customer, advocate - so you know exactly how to follow up.

Trigger

Profile Update Trigger

Triggered when a subscriber's profile is updated in Mailchimp

Action

Create a label

Creates a new label in linear for a specified team, used to categorize and organize issues.

Why this helps

All your subscribers look the same. You can't easily organize them by lifecycle stage, so your follow-up is generic instead of targeted to where they actually are.

  • Automatic lifecycle stage organization
  • Targeted follow-up based on stage
  • Easier segmentation for campaigns
  • Clear funnel visibility

Setup

Build it in a few focused steps.

  • 1Connect Mailchimp and Linear integrations
  • 2Tell Notis: 'When a subscriber profile updates, apply a lifecycle stage label in Linear based on their engagement and behavior - awareness, consideration, customer, or advocate'
  • 3Specify your stage criteria: awareness = new/low-engagement, consideration = moderate engagement, customer = purchase history, advocate = high engagement + referrals
  • 4Name it 'Subscriber Lifecycle Tagging' and set your notification channel
  • 5Profiles updating automatically get labeled in Linear so you can filter and sort by stage

Questions about this workflow

How does Notis know what stage someone is in?

Tell Notis your criteria: 'awareness if no opens in 3 months, consideration if 2-5 opens, customer if purchase tag, advocate if referral tag', and it labels automatically.

What if someone moves between stages?

Notis updates their label when their behavior changes - moving from consideration to customer when they purchase, for example.

Can I create custom stages?

Yes - define your own stages based on your business model and Notis will apply them as profiles update.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Mailchimp to Linear. A trigger fires from one place; an action lands in another.

Mailchimp triggers

Linear actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Create linear attachment

Creates a new attachment and associates it with a specific, existing linear issue.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Create a comment

Creates a new comment on a specified linear issue.

ActionInstant

Campaign Trigger

Triggered when a campaign is sent or experiences an event in Mailchimp

TriggerInstant

Create linear issue

Creates a new issue in a specified linear project and team, requiring a title and description, and allowing for optional properties like assignee, state, priority, cycle, and due date.

ActionInstant

Profile Update Trigger

Triggered when a subscriber's profile is updated in Mailchimp

TriggerInstant

Get create issue default params

Fetches a linear team's default issue estimate and state, useful for pre-filling new issue forms.

ActionInstant

Subscribe Trigger

Triggered when a subscriber subscribes to Mailchimp

TriggerInstant

Create a label

Creates a new label in linear for a specified team, used to categorize and organize issues.

ActionInstant

Unsubscribe Trigger

Triggered when a subscriber unsubscribes from Mailchimp

TriggerInstant

Delete issue

Archives an existing linear issue by its id, which is linear's standard way of deleting issues; the operation is idempotent.

ActionInstant

Get all teams

Retrieves all teams from the linear workspace without requiring any parameters.

ActionInstant

Download issue attachments

Downloads a specific attachment from a linear issue; the `file name` must include the correct file extension.

ActionInstant

Connect any two apps with Notis in the middle.

Mailchimp and Linear, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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