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Notis

Alert Customers Instantly When an Incident Occurs

During an incident, every minute counts. When your team declares an incident in Linear, Notis immediately broadcasts an alert to affected customers so they know you're on it.

Trigger

Issue Created Trigger

Triggered when a new issue is created.

Action

Trigger Broadcast

Tool to manually trigger a broadcast. use when you need to override the default audience and provide personalization data after confirming the broadcast id.

Why this helps

When incidents happen, customers find out through frustrated messages or public social media instead of official channels, damaging trust and causing panic.

  • Customers hear about incidents from you first, not Twitter
  • Reduce panic by showing you're aware and responding
  • Build trust through transparent incident communication
  • Skip the manual step of sending urgent alerts

Setup

Build it in a few focused steps.

  • 1Verify Linear and Customerio are connected to Notis.
  • 2Create a new automation called 'Incident Emergency Broadcast'.
  • 3In the prompt: 'When an issue labeled "incident" or "outage" is created in Linear, immediately trigger an urgent Customerio broadcast with subject "We are experiencing an incident" including the incident title and description.'
  • 4Set Issue Created as the trigger and choose a real-time channel like Slack for alerts.
  • 5Test by creating a test incident issue in Linear and confirm the urgent broadcast fires instantly in Customerio.

Questions about this workflow

How do I prevent test incidents from broadcasting to customers?

Create test incidents in a private Linear team or with a 'test' prefix in the title, then add a condition: 'do not broadcast if the issue is in the private staging team or if the title contains [test]'.

Can I escalate to the oncall team when an incident is declared?

Yes. Modify your prompt to include: 'also send an urgent alert to the @oncall team in Slack when the broadcast is triggered'.

What if an incident is resolved quickly - won't customers get confused?

Add a follow-up automation: 'When an incident issue is updated to resolved status, broadcast an all-clear message to customers explaining the incident is fixed.'

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Linear to Customerio. A trigger fires from one place; an action lands in another.

Linear triggers

Customerio actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Suppress Customer Profile

Tool to suppress a person. use when you need to permanently delete a customer's profile and prevent them from being re-added.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Get Integrations

Tool to retrieve a list of integrations in your workspace. use when you need to discover configured integrations.

ActionInstant

Comment Received Trigger

Triggered when a comment is received.

TriggerInstant

Get Messages

Tool to retrieve a list of messages sent from your workspace. use when you need paginated delivery metrics for messages, e.g., list email messages delivered between two timestamps.

ActionInstant

Issue Created Trigger

Triggered when a new issue is created.

TriggerInstant

Get Segment Details

Tool to retrieve details of a specific segment. use after identifying the segment id from list segments.

ActionInstant

Issue Updated Trigger

Triggered when an issue is updated. For example labels are changed, issue status is changed, etc.

TriggerInstant

Get Segment Membership

Tool to retrieve people in a specific segment. use when you need to page through segment membership after identifying segment id.

ActionInstant

Private Team Comment Created

Fires when a new comment is posted on an issue in a private Linear team (polled with the connected user's token).

TriggerPolling

Get Segments

Tool to retrieve a list of segments in your workspace. use when you need to fetch all segments after configuring segment rules.

ActionInstant

Private Team Issue Created

Fires when a new issue appears in a private Linear team (polled with the connected user's token).

TriggerPolling

Get Trigger

Tool to retrieve details about a specific trigger. use after triggering a broadcast to confirm its status and metadata.

ActionInstant

Private Team Issue Properties Updated

Fires when properties on an issue change in a private Linear team (polled with the connected user's token).

TriggerPolling

Get Triggers

Tool to retrieve a list of triggers for a specific broadcast. use after identifying broadcast id to inspect associated triggers.

ActionInstant

Connect any two apps with Notis in the middle.

Linear and Customerio, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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