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Notis

Customer Feedback Automatically Segments Your Audience

A customer comments with feedback in Linear? Notis instantly updates their profile in ActiveTrail and moves them into your feedback segment for immediate follow-up.

Trigger

Comment Received Trigger

Triggered when a comment is received.

Action

Create or Update Group Member

Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.

Why this helps

Customer feedback and suggestions stay buried in Linear comments while your email campaigns operate in isolation. Valuable input never reaches marketing for follow-up campaigns.

  • Capture customer feedback at the moment of engagement
  • Automatically segment customers by feedback type
  • Trigger timely follow-up campaigns based on input
  • Close the loop between support and marketing
  • Reduce lag between feedback and response

Setup

Build it in a few focused steps.

  • 1Ensure Linear and ActiveTrail are connected to Notis.
  • 2Tell Notis: 'When a customer comments with feedback, update their profile in ActiveTrail and add them to the Feedback Segment group.'
  • 3Select 'Comment Received' as your trigger.
  • 4Pick your notification channel.
  • 5Test by having a team member post a comment in a sample Linear issue and verify they're added to the feedback segment.

Questions about this workflow

How does Notis distinguish customer feedback from team comments?

You define it in your prompt--'only comments from people outside the Linear team' or 'only comments with keywords like suggestion, bug, or feedback.' Notis filters accordingly.

Can I route different types of feedback to different segments?

Yes--tell Notis 'feature requests go to Product Ideas, bugs go to QA Feedback.' Notis routes based on your rules.

Will the customer's original contact record update too?

Yes--Notis updates their profile with the feedback context and moves them to the segment, keeping everything synchronized.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Linear to ActiveTrail. A trigger fires from one place; an action lands in another.

Linear triggers

ActiveTrail actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Add Group Member

Tool to add a member to a group in ActiveTrail. Use when you need to add a contact to a specific group with their email and optional contact details.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Get Contact Growth

Tool to retrieve executive report on contact growth showing daily active and inactive contact growth. Use when you need to measure the increase in amount of contacts over a date range.

ActionInstant

Comment Received Trigger

Triggered when a comment is received.

TriggerInstant

Create or Update Group Member

Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.

ActionInstant

Issue Created Trigger

Triggered when a new issue is created.

TriggerInstant

Create a New Group

Tool to create a new group in ActiveTrail. Use when you need to add a new group to organize and segment contacts.

ActionInstant

Issue Updated Trigger

Triggered when an issue is updated. For example labels are changed, issue status is changed, etc.

TriggerInstant

Create Contact

Tool to create a new contact in ActiveTrail. Use when you need to add a new contact to the system. Note: Newly created contacts won't be linked to any group, making email/SMS delivery impossible until assigned to a group. Either email or sms must be provided.

ActionInstant

Private Team Comment Created

Fires when a new comment is posted on an issue in a private Linear team (polled with the connected user's token).

TriggerPolling

Create Content Category

Tool to create a new content category in ActiveTrail account. Use when you need to add a new category for organizing campaigns and templates.

ActionInstant

Private Team Issue Created

Fires when a new issue appears in a private Linear team (polled with the connected user's token).

TriggerPolling

Create New Mailing List

Tool to create a new mailing list in ActiveTrail. Use when you need to add a new mailing list to organize and manage contacts.

ActionInstant

Private Team Issue Properties Updated

Fires when properties on an issue change in a private Linear team (polled with the connected user's token).

TriggerPolling

Create Order

Tool to create new orders in ActiveTrail commerce system. Use when you need to add order records with customer information, products, and transaction details. Accepts an array of order objects for batch creation.

ActionInstant

Connect any two apps with Notis in the middle.

Linear and ActiveTrail, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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