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Track new contacts as a Datadog metric

Add a simple business activity signal to the metrics your team already reviews.

Trigger

Contact Created Trigger

Contact Created Trigger

Action

Submit metrics

Submits custom metrics to datadog. useful for sending application-specific metrics, business kpis, or custom performance indicators.

Why this helps

Contact creation activity lives in HubSpot, making it hard to view alongside service and operational indicators.

  • Adds contact creation activity to Datadog metrics.
  • Makes business activity easier to compare with operational data.
  • Avoids manual counting and spreadsheet updates.

Setup

Build it in a few focused steps.

  • 1Connect HubSpot and Datadog once in the Notis portal.
  • 2Create an automation in Automations, New Automation, and name it for contact activity metrics.
  • 3Tell Notis to submit a custom metric for each new contact and specify a metric name and any useful tags.
  • 4Choose the HubSpot Contact Created trigger and select where run reports should go.
  • 5Test with one real contact and confirm the metric submission.

Questions about this workflow

What metric name should I use?

Specify a stable metric name in your instruction, such as a count of new contacts. Use only tag values available from the HubSpot event.

Does this calculate a conversion rate?

No. This workflow submits a metric on contact creation. A conversion rate requires a defined denominator and relevant historical data.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Hubspot to Datadog. A trigger fires from one place; an action lands in another.

Hubspot triggers

Datadog actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Create Dashboard

Create a dashboard in datadog. dashboards provide customizable visualizations for monitoring your infrastructure, applications, and business metrics in a unified view.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Create downtime

Creates a new downtime in datadog to suppress alerts during maintenance windows or planned outages. useful for preventing false alarms during deployments or maintenance.

ActionInstant

Contact Created Trigger

Contact Created Trigger

TriggerInstant

Create event

Creates a new event in datadog. events are useful for tracking deployments, outages, configuration changes, and other important occurrences.

ActionInstant

Deal Stage UpdatedTrigger

Deal Stage UpdatedTrigger

TriggerInstant

Create monitor

Creates a new datadog monitor to track metrics, logs, or other data sources with configurable alerting thresholds and notifications.

ActionInstant

Create SLO

Create a service level objective (slo) in datadog. slos help you define and track reliability targets for your services, enabling data-driven decisions about service quality and reliability investments.

ActionInstant

Create Synthetic API Test

Create a synthetic api test in datadog. creates a new synthetic api test that continuously monitors api endpoints from multiple locations worldwide. useful for proactive monitoring of api uptime, performance, and functionality.

ActionInstant

Create Webhook

Create a webhook in datadog. webhooks enable you to receive notifications from datadog monitors and alerts to external services and applications.

ActionInstant

Delete Dashboard

Delete a dashboard in datadog. permanently removes a dashboard from your organization. this action cannot be undone. use with caution.

ActionInstant

Connect any two apps with Notis in the middle.

Hubspot and Datadog, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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