Analyze HubSpot deal stage changes in Amplitude
Make pipeline movement easier to understand by recording each stage change as it happens.
Trigger
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Action
Send Events to Amplitude
Send events to amplitude using the http v2 api. this action allows you to send events to amplitude for tracking user behavior and analytics. it supports all amplitude event fields, handles proper validation, and includes comprehensive error handling.
Why this helps
Deal stage movement lives in the CRM, so product and growth teams may miss useful signals about how sales progress relates to user activity.
- Capture deal stage changes as analytics events.
- Analyze pipeline movement with other Amplitude activity.
- Reduce manual updates between sales and analytics.
Setup
Build it in a few focused steps.
- 1Connect HubSpot and Amplitude once in the Notis portal.
- 2Create an automation in Automations by choosing New Automation, then enter a name and prompt.
- 3Tell Notis to send an Amplitude event for each deal stage update, including the deal context available and relevant to your analysis.
- 4Pick the Deal Stage Updated trigger and choose where run reports should go.
- 5Test with one real deal stage update and confirm the event appears in Amplitude.
Questions about this workflow
Can I include the previous and new stage?
Ask Notis to include the stage details available from the HubSpot event. If the previous stage is not provided, supply it separately or leave it out.
Can I use this to build a funnel?
The workflow records events in Amplitude. Use Amplitude's analytics tools to analyze those events in funnels.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Hubspot to Amplitude. A trigger fires from one place; an action lands in another.
Hubspot triggers
Amplitude actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Check Amplitude Cohort Status
Check the status of a cohort export request. this action allows you to: - poll the status of an in-progress cohort download request - determine if a cohort is ready for download
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Create Amplitude Event Category
Create a new event category in amplitude. this action allows you to: - create a new event category to organize event types - validate category name before creation key features: - creates event categories for organizing events - returns success/failure status
Contact Created Trigger
Contact Created Trigger
Create Amplitude Event Type
Create a new event type in amplitude. this action allows you to: - define a new event type with various properties - associate the event with a category - add metadata like description, tags, and owner key features: - creates trackable events in your amplitude project - supports full event type configuration
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Delete Amplitude Event Category
Delete an event category from amplitude. this action allows you to: - delete an existing event category - remove category organization from events key features: - permanently removes event categories - returns success/failure status
Delete Amplitude Event Type
Delete an event type from amplitude. this action allows you to: - remove an event type from your project - mark live events as deleted - remove planned events from the tracking plan key features: - different behavior based on event status (live, planned, etc.) - returns success/failure status
Request Amplitude Cohort
Get a single cohort by id and initiate download. this action allows you to: - request a specific cohort from amplitude - optionally include user properties in the response - start the asynchronous download process key features: - supports filtering by specific user properties - returns a request id used for polling status and downloading - supports eu data residency
Get Amplitude Event Categories
Get event categories from amplitude. this action allows you to: - get all event categories in your project - get a specific category by name
Get Amplitude Event Type
Get a specific event type from amplitude by name. this action allows you to: - retrieve detailed information about a single event type - get all properties and metadata for the event key features: - retrieves comprehensive event type details - returns metadata like category, description, and settings - supports lookup by exact event name
Connect any two apps with Notis in the middle.
Hubspot and Amplitude, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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