Maintain Amplitude cohorts as HubSpot deals move
Keep a defined analytics audience current as deal stages change, using the membership rules you specify.
Trigger
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Action
Update Amplitude Cohort Membership
Incrementally update cohort membership by adding or removing ids. this action allows you to: - add new ids to an existing cohort - remove ids from an existing cohort - perform multiple operations in a single request
Why this helps
A segment tied to sales progress can drift out of date when stage changes and cohort membership are maintained separately.
- Add or remove an identifier from an existing cohort after a stage update.
- Apply a membership rule you define for deal stages.
- Reduce manual audience maintenance.
Setup
Build it in a few focused steps.
- 1Connect HubSpot and Amplitude once in the Notis portal.
- 2Create an automation in Automations by choosing New Automation, then enter a name and prompt.
- 3Tell Notis which existing cohort to update, which deal stages add or remove a user, and how to identify that user.
- 4Pick the Deal Stage Updated trigger and choose where run reports should go.
- 5Test with one real deal update and verify the expected cohort membership change.
Questions about this workflow
Can this create the cohort?
No. It updates membership in an existing cohort. The cohort must already exist in Amplitude.
What if a deal has no associated user identifier?
Provide an available shared identifier or instruct Notis to skip the membership update when the user cannot be identified reliably.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Hubspot to Amplitude. A trigger fires from one place; an action lands in another.
Hubspot triggers
Amplitude actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Check Amplitude Cohort Status
Check the status of a cohort export request. this action allows you to: - poll the status of an in-progress cohort download request - determine if a cohort is ready for download
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Create Amplitude Event Category
Create a new event category in amplitude. this action allows you to: - create a new event category to organize event types - validate category name before creation key features: - creates event categories for organizing events - returns success/failure status
Contact Created Trigger
Contact Created Trigger
Create Amplitude Event Type
Create a new event type in amplitude. this action allows you to: - define a new event type with various properties - associate the event with a category - add metadata like description, tags, and owner key features: - creates trackable events in your amplitude project - supports full event type configuration
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Delete Amplitude Event Category
Delete an event category from amplitude. this action allows you to: - delete an existing event category - remove category organization from events key features: - permanently removes event categories - returns success/failure status
Delete Amplitude Event Type
Delete an event type from amplitude. this action allows you to: - remove an event type from your project - mark live events as deleted - remove planned events from the tracking plan key features: - different behavior based on event status (live, planned, etc.) - returns success/failure status
Request Amplitude Cohort
Get a single cohort by id and initiate download. this action allows you to: - request a specific cohort from amplitude - optionally include user properties in the response - start the asynchronous download process key features: - supports filtering by specific user properties - returns a request id used for polling status and downloading - supports eu data residency
Get Amplitude Event Categories
Get event categories from amplitude. this action allows you to: - get all event categories in your project - get a specific category by name
Get Amplitude Event Type
Get a specific event type from amplitude by name. this action allows you to: - retrieve detailed information about a single event type - get all properties and metadata for the event key features: - retrieves comprehensive event type details - returns metadata like category, description, and settings - supports lookup by exact event name
Connect any two apps with Notis in the middle.
Hubspot and Amplitude, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
Save your first hour today.
7-day trial of any paid plan, with 20$ of usage included.
No card. Works with personal or business Amplitude.