Refresh company search metrics as a deal moves forward
Bring a current view of organic and backlink metrics into the moments when your team reviews what happens next.
Trigger
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Action
Retrieve site explorer metrics
The getsiteexplorermetrics endpoint retrieves comprehensive seo metrics for a specified website using ahrefs' site explorer tool. it provides crucial data such as backlink profile, referring pages, organic keyword rankings, and various other seo-related metrics that are essential for understanding a website's performance and authority in search engine results. this endpoint is particularly useful for seo professionals, digital marketers, and website owners who need to analyze their own sites or competitor websites. the tool offers flexibility in terms of analysis scope and specific metrics retrieval, allowing users to tailor the data to their specific needs. however, users should be aware that the depth and recency of data may vary depending on ahrefs' crawling frequency and the size of the target website.
Why this helps
Account research gets stale when deal updates happen in one tool and website metrics live in another.
- Refresh SEO context at meaningful pipeline moments.
- See key company metrics without a separate research session.
- Make deal review notes easier to prepare.
Setup
Build it in a few focused steps.
- 1Connect HubSpot and Ahrefs once in the Notis portal.
- 2Create an automation in Automations, then New Automation, and give it a clear name.
- 3Tell Notis to retrieve Ahrefs site explorer metrics for the associated company domain and summarize them with the deal stage update.
- 4Pick the HubSpot Deal Stage Updated trigger and choose where run reports should go.
- 5Test with one real deal associated with a company domain.
Questions about this workflow
Which metrics should I expect?
The action retrieves site explorer metrics available for the target. The exact data depends on the target and Ahrefs response.
Does a stage change guarantee fresh SEO data?
The workflow requests metrics when the trigger runs. Availability and freshness follow Ahrefs' data for that domain.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Hubspot to Ahrefs. A trigger fires from one place; an action lands in another.
Hubspot triggers
Ahrefs actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Backlinks stats retrieval
Retrieves comprehensive backlink statistics for a specified website or url using ahrefs' site explorer tool. this endpoint provides crucial data for seo analysis, including the total number of backlinks, referring domains, and potentially the domain rating (dr). it's essential for understanding a site's link profile, assessing its seo performance, and conducting competitive analysis. the tool is particularly useful when users need detailed insights into a website's backlink structure or when comparing the backlink profiles of multiple domains. note that the data returned is based on ahrefs' extensive web crawl and may not include very recent backlinks.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Batch Url Analysis
Performs a batch analysis on multiple urls or domains using ahrefs' powerful seo metrics. this endpoint allows users to retrieve key seo data for up to 100 targets simultaneously, streamlining the process of analyzing multiple websites or pages. it's particularly useful for comparing competitors, analyzing site sections, or processing large sets of urls efficiently. the endpoint offers customization options for selecting specific metrics, filtering by country, and choosing the calculation mode for volume-based metrics. while it provides comprehensive data, users should be aware of the 100-target limit per request and ensure they have sufficient api quota for large-scale analyses.
Contact Created Trigger
Contact Created Trigger
Domain rating for site explorer
Retrieves the domain rating (dr) for a specified domain. domain rating is an ahrefs metric that measures the strength and authority of a website's backlink profile on a logarithmic scale from 0 to 100. this endpoint should be used when you need to quickly assess the overall seo strength of a domain based on its backlink profile. it's particularly useful for competitive analysis, link building research, and evaluating potential partnership opportunities. the tool provides a single, easy-to-understand metric but does not offer detailed information about the backlinks themselves or other seo factors. for more comprehensive backlink analysis, consider using other ahrefs endpoints that provide more detailed backlink data.
Deal Stage UpdatedTrigger
Deal Stage UpdatedTrigger
Domain rating history
Retrieves the historical domain rating (dr) data for a specified domain over time. this endpoint is part of ahrefs' site explorer tool and provides insights into how a domain's authority has changed. it's useful for tracking the impact of seo efforts, analyzing competitors, or understanding long-term trends in domain strength. the tool returns a time series of domain rating values, allowing users to visualize changes in a domain's perceived authority according to ahrefs' metrics. it should be used when analyzing the historical performance of a domain in terms of its overall seo strength and backlink profile quality. note that this endpoint focuses solely on domain rating and does not provide other metrics like backlink counts or organic traffic data.
Explore keywords overview
Retrieves a comprehensive overview of keyword data from ahrefs' keywords explorer tool. this endpoint provides essential insights for seo professionals and content strategists, offering a summary of key metrics such as search volume, keyword difficulty, and potential traffic. it's ideal for users looking to get a quick snapshot of keyword performance and opportunities without diving into specific keyword details. the overview likely includes aggregate data and trends, helping users to make informed decisions about their keyword strategy. while it offers a broad perspective, it may not provide in-depth analysis of individual keywords. use this endpoint when you need a high-level view of your keyword landscape or to identify general trends in your niche.
Explore keyword volume by country
Retrieves the search volume data for specified keywords across different countries using ahrefs' keywords explorer tool. this endpoint allows users to obtain accurate search volume information, helping in keyword research and content strategy planning for specific geographic regions. it's particularly useful for seo professionals and content marketers looking to optimize their targeting for different markets. the endpoint provides monthly search volume data, which can be used to gauge the popularity and potential traffic of keywords in various countries. note that the data is based on ahrefs' extensive database and may not always exactly match real-time google search volumes.
Explore linked domains of a site
Retrieves a list of external domains that the specified target website or url links to, using ahrefs' site explorer functionality. this endpoint is crucial for analyzing a website's external linking structure, which can provide insights into its content strategy, partnerships, and overall seo approach. it's particularly useful for competitive analysis, link building strategies, and identifying potential opportunities or risks in a website's outbound link profile. the endpoint returns detailed information about each linked domain, including the number of links pointing to it from the target site.
Explore matching terms for keywords
The keywords explorer matching terms endpoint retrieves a list of keyword phrases that match or contain the specified keyword from ahrefs' vast database. this tool is part of ahrefs' keyword explorer functionality and is designed to assist in comprehensive keyword research for seo purposes. it returns matching terms along with their relevant metrics such as search volume, keyword difficulty, and potential traffic. this endpoint is particularly useful when expanding a seed keyword list, finding long-tail variations, or discovering closely related search terms. the tool takes into account the specified country for localized results, allowing for targeted keyword strategies in different markets. it's important to note that while this tool provides valuable keyword suggestions, it should be used in conjunction with other ahrefs features for a complete seo strategy.
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When this happens · Trigger
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