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Turn spreadsheet signals into a focused company search

Put a market signal in your sheet and let Notis search Apollo for organizations that fit your criteria.

Trigger

New Rows in Google Sheet

Simple polling trigger that monitors Google Sheets for new rows. Detects when new rows are added and returns the complete row data. Perfect for triggering any workflow based on new sheet entries.

Action

Search organizations in Apollo

Searches apollo's database for organizations using various filters; consumes credits (unavailable on free plans), retrieves a maximum of 50,000 records, and uses `page` (1-500) and `per page` (1-100) for pagination.

Why this helps

Founders often have a clear target profile but no quick way to turn research notes into a focused prospect list.

  • Translate market notes into a company search.
  • Keep search criteria in a readable instruction.
  • Review matches in the context of the signal that triggered the search.

Setup

Build it in a few focused steps.

  • 1Connect Google Sheets and Apollo once in the Notis portal.
  • 2Create an automation in Automations by adding a name and prompt.
  • 3Describe how a new row should guide an Apollo organization search and what matches to summarize.
  • 4Pick the New Rows in Google Sheet trigger and choose where run reports go.
  • 5Test with one real search signal and review the matches.

Questions about this workflow

Does Apollo organization search consume credits?

Yes. The listed Apollo search action consumes credits and is unavailable on free plans.

Can the search return every matching company?

Apollo search supports up to 50,000 records, with pagination limits. Tell Notis how to narrow or summarize the results you need.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Google Sheets to Apollo. A trigger fires from one place; an action lands in another.

Google Sheets triggers

Apollo actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Add Contacts to Sequence

Adds contacts to a specified apollo email sequence by initiating an asynchronous background job and returning its details.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Bulk organization enrichment

Enriches data for up to 10 organizations simultaneously by providing a list of their base company domains (e.g., 'apollo.io', not 'www.apollo.io').

ActionInstant

Aggregate Metric Changed

Triggers when an aggregate metric (SUM/COUNT/AVG/MIN/MAX) changes in a Google Sheets spreadsheet. This trigger monitors an aggregate calculation on a target column (optionally filtered by a search column/value) and fires when the calculated result changes.

TriggerPolling

Bulk people enrichment

Use to enrich multiple person profiles simultaneously with comprehensive data from apollo's database.

ActionInstant

Cell Range Values Changed

Triggers when values in a specified A1 range change in Google Sheets. This trigger monitors a specific cell or range of cells and fires when any values change.

TriggerPolling

Bulk update account stage

Bulk updates the stage for specified existing apollo.io accounts, moving them to a valid new account stage.

ActionInstant

Conditional Format Rule Changed

Triggers when conditional formatting rules change in a Google Spreadsheet. Detects when rules are added, updated, or removed. Uses snapshot-based diffing to detect changes between polls.

TriggerPolling

Create an Apollo account

Creates a new account in apollo.io; a new record is created even if a similar account exists, and provided `owner id` or `account stage id` must be valid existing ids.

ActionInstant

Data Validation Rule Changed

Triggers when data validation rules change (added/updated/removed) in a Google Spreadsheet. Uses snapshot-based diffing to detect changes between polls.

TriggerPolling

Create Apollo contact

Creates a new contact in apollo.io; use `account id` to link to an organization and `contact stage id` for sales stage, noting that apollo does not perform automatic deduplication.

ActionInstant

Developer Metadata Changed

Triggers when developer metadata entries change (new/updated/removed) in a Google Spreadsheet. Uses snapshot-based diffing to detect changes between polls.

TriggerPolling

Create Apollo deal

Creates a new sales opportunity (deal) in apollo.io; all provided ids (`owner id`, `account id`, `opportunity stage id`) must be valid existing apollo identifiers.

ActionInstant

Filtered Range Values Changed

Polling trigger that monitors Google Sheets filtered ranges for value changes. Uses snapshot-based diffing to detect when values matching a data filter change. Emits the matched values when changes are detected.

TriggerPolling

Create Apollo Task

Creates a distinct apollo.io task for each contact id in contact ids, assigning them to user id; this action is not for free plan users and repeated calls create duplicate tasks.

ActionInstant

Connect any two apps with Notis in the middle.

Google Sheets and Apollo, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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