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Create Mailchimp release campaigns from GitHub tags

Keep release communication moving without reopening the same launch checklist.

Trigger

New Repository Tag Created

Triggers when a new tag is created in a GitHub repository. Monitors the repository's tags and fires an event for each newly created tag. The payload includes the tag name, the commit SHA and URL it points to, and archive download URLs.

Action

Add campaign

Create a new mailchimp campaign.

Why this helps

Release notes are ready, but the customer announcement gets delayed while you switch tools.

  • Starts launch communication at the right moment
  • Leaves a draft for human review
  • Reduces release-day context switching

Setup

Build it in a few focused steps.

  • 1Connect GitHub and Mailchimp to Notis once in the portal.
  • 2Create an automation in Automations and name it Release campaign draft.
  • 3Write one prompt asking Notis to draft a customer campaign when a new release tag is created, then select the new tag trigger and a report channel.
  • 4Create a real release tag to test the draft.

Questions about this workflow

Will it send the campaign automatically?

No. This workflow creates a campaign draft so you can review it first.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link GitHub to Mailchimp. A trigger fires from one place; an action lands in another.

GitHub triggers

Mailchimp actions

New Workflow Artifact Created

Triggers when a new workflow artifact is created in a GitHub repository. Monitors for newly created GitHub Actions workflow artifacts. Optionally filters by artifact name to restrict monitoring to specific artifacts.

TriggerPolling

Add automation

Create a new classic automation in your mailchimp account.

ActionInstant

Branch Changed

Triggers when a GitHub branch changes. Monitors a specific branch for: - New commits pushed (head commit SHA changes) - Protection status toggled (branch becomes protected or unprotected) - Protection settings changed, including: required status checks and their enforcement level, admin enforcement, required pull request reviews (dismiss stale reviews, code owner reviews, approving review count, last push approval), required linear history, force push allowance, deletion allowance, conversation resolution, branch locking, and fork syncing.

TriggerPolling

Add batch webhook

Configure a webhook that will fire whenever any batch request completes processing. you may only have a maximum of 20 batch webhooks.

ActionInstant

New Branch Created

Triggers when a new branch is created in a GitHub repository. Detects newly created branches. Deleted branches do not fire events.

TriggerPolling

Add campaign

Create a new mailchimp campaign.

ActionInstant

Check Run Status / Conclusion Changed

Triggers when a specific GitHub check run changes its status or conclusion. Monitors a single check run for changes to: status (queued, in_progress, completed, etc.), conclusion (success, failure, neutral, cancelled, skipped, timed_out, action_required), started_at, and completed_at.

TriggerPolling

Add campaign feedback

Add feedback on a specific campaign.

ActionInstant

Check Suite Status / Conclusion Changed

Triggers when a GitHub check suite changes its status or conclusion for a given ref. Monitors all check suites associated with a git reference (branch, tag, or commit SHA) for changes to status (queued, in_progress, completed, etc.) and conclusion (success, failure, neutral, cancelled, skipped, timed_out, action_required, startup_failure, stale). Optionally filters by GitHub App ID.

TriggerPolling

Add campaign folder

Create a new campaign folder.

ActionInstant

New Code Scanning Alert Created

Triggers when a new code scanning alert is created in a repository. Fires an event for each newly created code scanning alert detected in the configured repository. Alerts can be filtered by Git reference, scanning tool, state, and severity. The payload includes the alert number, rule details, tool information, state, severity, and the location of the most recent instance.

TriggerPolling

Add cart

Add a new cart to a store.

ActionInstant

New Repository Collaborator Added

Triggers when a new collaborator is added to a GitHub repository. Monitors the full list of collaborators on a repository and fires an event for each newly added collaborator. The payload includes the collaborator's GitHub username, account ID, profile URL, avatar URL, permission flags (pull, triage, push, maintain, admin), and assigned role name.

TriggerPolling

Add cart line item

Add a new line item to an existing cart.

ActionInstant

Commit Event

Triggered when a new commit is pushed to a repository.

TriggerInstant

Add connected site

Create a new mailchimp connected site.

ActionInstant

Connect any two apps with Notis in the middle.

Not just GitHub and Mailchimp. Any combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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