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Add keyword seasonality to SEO pull requests

Avoid reviewing search changes without knowing the demand pattern.

Trigger

Label Added Event

Triggered when a new label is added to a pull request.

Action

Retrieve volume history

Retrieves the historical search volume data for a specified keyword using ahrefs' keywords explorer tool. this endpoint provides valuable insights into how the popularity of a keyword has changed over time, allowing users to analyze trends, seasonality, and long-term shifts in search behavior. the data returned can be crucial for planning seo strategies, content calendars, and understanding market dynamics. it's particularly useful when you need to assess the historical performance of keywords, identify seasonal patterns, or evaluate the potential of trending topics. the tool does not provide future predictions or real-time data, focusing instead on historical trends based on ahrefs' comprehensive database of search information.

Why this helps

A promising keyword can look urgent until seasonality reveals a different timing.

  • Adds timing context to prioritization
  • Keeps research attached to the work item

Setup

Build it in a few focused steps.

  • 1Connect GitHub and Ahrefs via Notis.
  • 2Create a portal automation.
  • 3Ask Notis to retrieve keyword volume history when a pull request receives your SEO label and summarize the timing signal.
  • 4Choose Label Added Event and a channel for updates.
  • 5Add the label to one test pull request.

Questions about this workflow

Can I name my own label?

Yes. Include the label name in the plain-language prompt.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link GitHub to Ahrefs. A trigger fires from one place; an action lands in another.

GitHub triggers

Ahrefs actions

New Workflow Artifact Created

Triggers when a new workflow artifact is created in a GitHub repository. Monitors for newly created GitHub Actions workflow artifacts. Optionally filters by artifact name to restrict monitoring to specific artifacts.

TriggerPolling

Backlinks stats retrieval

Retrieves comprehensive backlink statistics for a specified website or url using ahrefs' site explorer tool. this endpoint provides crucial data for seo analysis, including the total number of backlinks, referring domains, and potentially the domain rating (dr). it's essential for understanding a site's link profile, assessing its seo performance, and conducting competitive analysis. the tool is particularly useful when users need detailed insights into a website's backlink structure or when comparing the backlink profiles of multiple domains. note that the data returned is based on ahrefs' extensive web crawl and may not include very recent backlinks.

ActionInstant

Branch Changed

Triggers when a GitHub branch changes. Monitors a specific branch for: - New commits pushed (head commit SHA changes) - Protection status toggled (branch becomes protected or unprotected) - Protection settings changed, including: required status checks and their enforcement level, admin enforcement, required pull request reviews (dismiss stale reviews, code owner reviews, approving review count, last push approval), required linear history, force push allowance, deletion allowance, conversation resolution, branch locking, and fork syncing.

TriggerPolling

Batch Url Analysis

Performs a batch analysis on multiple urls or domains using ahrefs' powerful seo metrics. this endpoint allows users to retrieve key seo data for up to 100 targets simultaneously, streamlining the process of analyzing multiple websites or pages. it's particularly useful for comparing competitors, analyzing site sections, or processing large sets of urls efficiently. the endpoint offers customization options for selecting specific metrics, filtering by country, and choosing the calculation mode for volume-based metrics. while it provides comprehensive data, users should be aware of the 100-target limit per request and ensure they have sufficient api quota for large-scale analyses.

ActionInstant

New Branch Created

Triggers when a new branch is created in a GitHub repository. Detects newly created branches. Deleted branches do not fire events.

TriggerPolling

Domain rating for site explorer

Retrieves the domain rating (dr) for a specified domain. domain rating is an ahrefs metric that measures the strength and authority of a website's backlink profile on a logarithmic scale from 0 to 100. this endpoint should be used when you need to quickly assess the overall seo strength of a domain based on its backlink profile. it's particularly useful for competitive analysis, link building research, and evaluating potential partnership opportunities. the tool provides a single, easy-to-understand metric but does not offer detailed information about the backlinks themselves or other seo factors. for more comprehensive backlink analysis, consider using other ahrefs endpoints that provide more detailed backlink data.

ActionInstant

Check Run Status / Conclusion Changed

Triggers when a specific GitHub check run changes its status or conclusion. Monitors a single check run for changes to: status (queued, in_progress, completed, etc.), conclusion (success, failure, neutral, cancelled, skipped, timed_out, action_required), started_at, and completed_at.

TriggerPolling

Domain rating history

Retrieves the historical domain rating (dr) data for a specified domain over time. this endpoint is part of ahrefs' site explorer tool and provides insights into how a domain's authority has changed. it's useful for tracking the impact of seo efforts, analyzing competitors, or understanding long-term trends in domain strength. the tool returns a time series of domain rating values, allowing users to visualize changes in a domain's perceived authority according to ahrefs' metrics. it should be used when analyzing the historical performance of a domain in terms of its overall seo strength and backlink profile quality. note that this endpoint focuses solely on domain rating and does not provide other metrics like backlink counts or organic traffic data.

ActionInstant

Check Suite Status / Conclusion Changed

Triggers when a GitHub check suite changes its status or conclusion for a given ref. Monitors all check suites associated with a git reference (branch, tag, or commit SHA) for changes to status (queued, in_progress, completed, etc.) and conclusion (success, failure, neutral, cancelled, skipped, timed_out, action_required, startup_failure, stale). Optionally filters by GitHub App ID.

TriggerPolling

Explore keywords overview

Retrieves a comprehensive overview of keyword data from ahrefs' keywords explorer tool. this endpoint provides essential insights for seo professionals and content strategists, offering a summary of key metrics such as search volume, keyword difficulty, and potential traffic. it's ideal for users looking to get a quick snapshot of keyword performance and opportunities without diving into specific keyword details. the overview likely includes aggregate data and trends, helping users to make informed decisions about their keyword strategy. while it offers a broad perspective, it may not provide in-depth analysis of individual keywords. use this endpoint when you need a high-level view of your keyword landscape or to identify general trends in your niche.

ActionInstant

New Code Scanning Alert Created

Triggers when a new code scanning alert is created in a repository. Fires an event for each newly created code scanning alert detected in the configured repository. Alerts can be filtered by Git reference, scanning tool, state, and severity. The payload includes the alert number, rule details, tool information, state, severity, and the location of the most recent instance.

TriggerPolling

Explore keyword volume by country

Retrieves the search volume data for specified keywords across different countries using ahrefs' keywords explorer tool. this endpoint allows users to obtain accurate search volume information, helping in keyword research and content strategy planning for specific geographic regions. it's particularly useful for seo professionals and content marketers looking to optimize their targeting for different markets. the endpoint provides monthly search volume data, which can be used to gauge the popularity and potential traffic of keywords in various countries. note that the data is based on ahrefs' extensive database and may not always exactly match real-time google search volumes.

ActionInstant

New Repository Collaborator Added

Triggers when a new collaborator is added to a GitHub repository. Monitors the full list of collaborators on a repository and fires an event for each newly added collaborator. The payload includes the collaborator's GitHub username, account ID, profile URL, avatar URL, permission flags (pull, triage, push, maintain, admin), and assigned role name.

TriggerPolling

Explore linked domains of a site

Retrieves a list of external domains that the specified target website or url links to, using ahrefs' site explorer functionality. this endpoint is crucial for analyzing a website's external linking structure, which can provide insights into its content strategy, partnerships, and overall seo approach. it's particularly useful for competitive analysis, link building strategies, and identifying potential opportunities or risks in a website's outbound link profile. the endpoint returns detailed information about each linked domain, including the number of links pointing to it from the target site.

ActionInstant

Commit Event

Triggered when a new commit is pushed to a repository.

TriggerInstant

Explore matching terms for keywords

The keywords explorer matching terms endpoint retrieves a list of keyword phrases that match or contain the specified keyword from ahrefs' vast database. this tool is part of ahrefs' keyword explorer functionality and is designed to assist in comprehensive keyword research for seo purposes. it returns matching terms along with their relevant metrics such as search volume, keyword difficulty, and potential traffic. this endpoint is particularly useful when expanding a seed keyword list, finding long-tail variations, or discovering closely related search terms. the tool takes into account the specified country for localized results, allowing for targeted keyword strategies in different markets. it's important to note that while this tool provides valuable keyword suggestions, it should be used in conjunction with other ahrefs features for a complete seo strategy.

ActionInstant

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When this happens · Trigger

Do this · Action

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