Turn Braze churn signals into timely WhatsApp check-ins
Reach out with a useful check-in while the customer context is fresh, without manually moving between Braze and WhatsApp.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Send message
Send a text message to a whatsapp number. note: the message will reflect on the recipient's phone number only if they have texted first.
Why this helps
A customer may show signs of disengagement in Braze, but follow-up gets missed while the team switches tools or works through a list.
- Respond promptly to a churn signal with a personal, concise message.
- Reduce manual copying between customer engagement and messaging tools.
- Keep the message focused on the signal and details included in the webhook.
Setup
Build it in a few focused steps.
- 1Connect Braze and WhatsApp once in the Notis portal.
- 2Create an automation in Automations, New Automation, and give it a clear name.
- 3Tell Notis to use the incoming Braze signal to draft a brief check-in and send it only to opted-in contacts who can receive a free-form message.
- 4Choose the webhook trigger and where run reports should go.
- 5Test with one real example that includes the customer phone number, churn context, and messaging eligibility.
Questions about this workflow
Does Braze provide the trigger for this workflow?
No Braze trigger events are listed here. Start the automation with a Notis webhook, and have an external process send the relevant Braze signal in its request.
Can it send outside WhatsApp's 24-hour customer service window?
A free-form message may not be deliverable outside that window. Use an approved WhatsApp template for outreach that must be sent outside the window.
What information should the webhook include?
Include the phone number, the churn context you want Notis to use, and whether the contact has opted in and is eligible for a free-form message.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Braze to Whatsapp. A trigger fires from one place; an action lands in another.
Braze triggers
Whatsapp actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Create message template
Create a new message template for the whatsapp business account. templates must be approved by whatsapp before they can be used. templates are required for marketing messages and messages sent outside the 24-hour window.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Delete message template
Delete a message template from the whatsapp business account. this permanently removes the template and it cannot be recovered. only delete templates that are no longer needed.
Get business profile
Get the business profile information for a whatsapp business phone number. this includes business details like description, address, website, and contact info.
Get media
Get information about uploaded media including a temporary download url. the download url is valid for 5 minutes and can be used to retrieve the actual media file. this is useful for downloading media that was sent to your whatsapp number.
Get media info
Get metadata about uploaded media without generating a download url. this is useful for checking file size, type, and hash without downloading the file. use get media if you need the actual download url.
Get message templates
Get all message templates for the whatsapp business account. templates are required for sending messages outside the 24-hour window and for marketing/utility messages.
Get phone number
Get details of a specific phone number associated with a whatsapp business account.
Get phone numbers
Get all phone numbers associated with a whatsapp business account (waba).
Connect any two apps with Notis in the middle.
Braze and Whatsapp, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
Save your first hour today.
7-day trial of any paid plan, with 20$ of usage included.
No card. Works with personal or business Whatsapp.