Capture promising AI users as HubSpot contacts
When an Arize AX trace review surfaces a potential customer, send the relevant details to Notis and keep HubSpot up to date.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Create batch of contacts
Creates up to 100 new contact records in hubspot crm, optionally associating them with existing crm objects; ensure associated object ids are valid.
Why this helps
Promising users can get lost when engineers spot them in traces but must switch tools and re-enter contact details later.
- Record qualified prospects in HubSpot without copying details by hand.
- Use a webhook request to start the workflow when a lead is ready.
- Get a run report showing whether contact creation succeeded.
Setup
Build it in a few focused steps.
- 1Connect Arize AX and HubSpot in the Notis portal once.
- 2Create an automation in Automations, New Automation, and give it a name.
- 3Tell Notis to create HubSpot contacts from the prospect details included in each request, and skip entries without enough contact information.
- 4Pick a webhook trigger and choose where run reports should go.
- 5Test with one real prospect example and review the run report.
Questions about this workflow
Does Arize AX start this automation directly?
Arize AX does not provide trigger events here. A webhook request starts the automation, and your process can send it the prospect details found during an Arize AX review.
Will this send an email to the contact?
No. The workflow creates HubSpot contact records; it does not send email.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Arize AX to Hubspot. A trigger fires from one place; an action lands in another.
Arize AX triggers
Hubspot actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Add asset association
Associates an existing asset ('form', 'object list', or 'external web url') with a specified hubspot marketing campaign.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Add token to event template
Adds a new custom data token to an existing event template for a specified hubspot application, optionally populating a crm object property if objectpropertyname is provided.
Archive email
Archives the hubspot email specified by `emailid` by moving it to the recycling bin, making it inaccessible unless restored.
Archive a batch of emails by ID
Archives multiple hubspot crm emails by id; ids must exist as archiving is irreversible.
Archive a batch of quotes by id
Archives a batch of existing, non-archived quotes by their ids; this action is irreversible and useful for managing outdated or irrelevant quotes.
Archive batch of companies by id
Archives a batch of companies by their unique ids; targeted companies must exist, not be previously archived, and this api operation is irreversible.
Archive batch of contacts by id
Archives a batch of existing contacts by their hubspot crm ids, rendering them inactive; this action is irreversible via the api and requires manual restoration or a separate unarchive endpoint.
Archive batch of deals by id
Archives a batch of existing deals by their unique hubspot ids, removing them from active views and reports (soft delete); archived deals may be restorable.
Connect any two apps with Notis in the middle.
Arize AX and Hubspot, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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