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Create Apollo deals from Discord sales threads

Turn scattered opportunity threads into visible pipeline.

Trigger

New Thread Created

Triggered when a new thread is created in a Discord channel within a monitored server.

Action

Create Apollo deal

Creates a new sales opportunity (deal) in apollo.io; all provided ids (`owner id`, `account id`, `opportunity stage id`) must be valid existing apollo identifiers.

Why this helps

Sales opportunities get buried in threads without an owner, stage, or next step.

  • Capture opportunities while context is fresh
  • Make ownership visible
  • Improve pipeline completeness

Setup

Build it in a few focused steps.

  • 1Connect Discord and Apollo once in Notis.
  • 2Create an automation explaining how to recognize a real opportunity and which Apollo identifiers to use.
  • 3Pick New Thread Created as the trigger.
  • 4Choose a report channel for created deal details.
  • 5Test with one opportunity thread.

Questions about this workflow

What if required Apollo ids are missing?

Notis can report the missing owner, account, or stage information instead of creating an invalid deal.

Can it skip casual discussion?

Yes. Define the evidence required before a thread qualifies as an opportunity.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Discord to Apollo. A trigger fires from one place; an action lands in another.

Discord triggers

Apollo actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Add Contacts to Sequence

Adds contacts to a specified apollo email sequence by initiating an asynchronous background job and returning its details.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Bulk organization enrichment

Enriches data for up to 10 organizations simultaneously by providing a list of their base company domains (e.g., 'apollo.io', not 'www.apollo.io').

ActionInstant

New Discord Message Trigger

Polls a specific Discord channel for new messages.

TriggerPolling

Bulk people enrichment

Use to enrich multiple person profiles simultaneously with comprehensive data from apollo's database.

ActionInstant

New Member Joined

Triggered when a new member joins a Discord server (guild) you manage.

TriggerPolling

Bulk update account stage

Bulk updates the stage for specified existing apollo.io accounts, moving them to a valid new account stage.

ActionInstant

Message Reaction Added

Triggered when a reaction (emoji) is added to a message in a monitored Discord channel.

TriggerPolling

Create an Apollo account

Creates a new account in apollo.io; a new record is created even if a similar account exists, and provided `owner id` or `account stage id` must be valid existing ids.

ActionInstant

New Thread Created

Triggered when a new thread is created in a Discord channel within a monitored server.

TriggerPolling

Create Apollo contact

Creates a new contact in apollo.io; use `account id` to link to an organization and `contact stage id` for sales stage, noting that apollo does not perform automatic deduplication.

ActionInstant

Message Edited

Triggered when an existing message in a monitored Discord channel is edited.

TriggerPolling

Create Apollo deal

Creates a new sales opportunity (deal) in apollo.io; all provided ids (`owner id`, `account id`, `opportunity stage id`) must be valid existing apollo identifiers.

ActionInstant

Create Apollo Task

Creates a distinct apollo.io task for each contact id in contact ids, assigning them to user id; this action is not for free plan users and repeated calls create duplicate tasks.

ActionInstant

Connect any two apps with Notis in the middle.

Discord and Apollo, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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