Create ActiveTrail webhooks from Slack requests
Capture integration requests where they arrive and turn them into configured event delivery.
Trigger
Direct Message Received
Triggered when a new direct message (DM) is sent to a user in Slack. Catches all DMs across all DM channels.
Action
Create Webhook
Tool to create a new webhook for event notifications in ActiveTrail. Use when you need to set up webhooks to receive real-time notifications for events like contact changes or campaign activities.
Why this helps
Webhook setup requests get lost between private conversations and technical to-do lists.
- Captures integration requests
- Creates consistent webhook records
- Reduces setup handoff delays
Setup
Build it in a few focused steps.
- 1Connect Slackbot and ActiveTrail once in Notis.
- 2Create an automation for webhook request handling.
- 3Tell Notis to create a webhook only when the DM includes the endpoint and event details required by ActiveTrail.
- 4Pick Direct Message Received and choose a report channel.
- 5Test with one complete webhook request.
Questions about this workflow
What if required details are missing?
Notis can report the missing information and wait for a complete request.
Can this send data to any URL?
Use only an endpoint supplied and approved by your team.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Slackbot to ActiveTrail. A trigger fires from one place; an action lands in another.
Slackbot triggers
ActiveTrail actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Add Group Member
Tool to add a member to a group in ActiveTrail. Use when you need to add a contact to a specific group with their email and optional contact details.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Get Contact Growth
Tool to retrieve executive report on contact growth showing daily active and inactive contact growth. Use when you need to measure the increase in amount of contacts over a date range.
New Channel Created Trigger
Triggered when a new channel is created in Slack.
Create or Update Group Member
Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.
Channel Message Received
Triggered when a message is posted in a Slack channel (public, private, or multi-party IM). Does NOT match direct messages.
Create a New Group
Tool to create a new group in ActiveTrail. Use when you need to add a new group to organize and segment contacts.
Direct Message Received
Triggered when a new direct message (DM) is sent to a user in Slack. Catches all DMs across all DM channels.
Create Contact
Tool to create a new contact in ActiveTrail. Use when you need to add a new contact to the system. Note: Newly created contacts won't be linked to any group, making email/SMS delivery impossible until assigned to a group. Either email or sms must be provided.
Message Reaction Added
Triggered when a reaction is added to a message in Slack. Supports optional filtering by channel and emoji name.
Create Content Category
Tool to create a new content category in ActiveTrail account. Use when you need to add a new category for organizing campaigns and templates.
Message Reaction Removed
Triggered when a reaction is removed from a message in Slack. Supports optional filtering by channel and emoji name.
Create New Mailing List
Tool to create a new mailing list in ActiveTrail. Use when you need to add a new mailing list to organize and manage contacts.
Reaction Added Trigger
DEPRECATED: use `SLACK_MESSAGE_REACTION_ADDED` instead. Triggered when a reaction is added to a message in Slack.
Create Order
Tool to create new orders in ActiveTrail commerce system. Use when you need to add order records with customer information, products, and transaction details. Accepts an array of order objects for batch creation.
Connect any two apps with Notis in the middle.
Slackbot and ActiveTrail, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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