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Sync new business units from Notion to Userlist automatically

Create a new Notion database for a new product line or team and Notis automatically sets up a company record in Userlist. Instant infrastructure for new initiatives.

Trigger

Database Created

Triggers when a new Notion database (the container) is created. A database is the post-2025-09-03 container that holds one or more data sources. This trigger fires for the container's creation event (`database.created`), distinct from `NOTION_DATASOURCE_CREATED` which fires when a new data source is added to an existing database. Most customers calling Notion's `POST /v1/databases` (the legacy API) or creating a database via the Notion UI will see this event. Adding a new data source to an existing database fires `data_source.created` instead — use `NOTION_DATASOURCE_CREATED` for that. Notion's payload puts `entity.type: "block"` (the container is a `child_database` block in the content tree) and `entity.id` is the database id.

Action

Push User-Company Relationship

Tool to create or update a relationship between a user and a company in userlist. use after confirming valid user and company identifiers.

Why this helps

New Notion databases for new business units or divisions don't automatically create infrastructure in Userlist, leading to manual setup work and forgotten databases.

  • New business units get Userlist infrastructure automatically
  • Spin up new product lines without manual database setup
  • Sales and marketing can start using segments immediately
  • Scale your organization without operations overhead

Setup

Build it in a few focused steps.

  • 1Connect Notion and Userlist to Notis.
  • 2Tell Notis: 'When a new Notion database is created, create a matching company record in Userlist.' Or set this up via the portal.
  • 3Select 'Database Created' as your trigger.
  • 4Specify which Notion workspace to monitor, or leave it workspace-wide.
  • 5Test by creating a test database in Notion and verifying a company appears in Userlist within 60 seconds.

Questions about this workflow

What database name gets used for the company name?

Notis uses the Notion database name as the company name in Userlist. Name your databases clearly so company names make sense.

Can I customize which databases trigger this?

Yes. Tell Notis to only create companies for databases in a specific teamspace or with specific naming patterns.

What if a database is created by mistake?

Just delete the company record from Userlist. Future syncs won't recreate it unless you restore the Notion database.

How do I set up email campaigns for a new business unit?

Once the company is created, tag it and create campaigns targeting that business unit specifically.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Notion to Userlist. A trigger fires from one place; an action lands in another.

Notion triggers

Userlist actions

All Page Events

Triggers when any Notion page is created or updated across the workspace.

TriggerPolling

Delete Company from Userlist

Tool to delete a company from userlist. use when you need to remove a company by its unique identifier after verifying it.

ActionInstant

Comment Created

Triggers when a new comment is created in Notion. Optional `page_id` filter scopes to comments on a specific page. When omitted, fires for any new comment in the workspace the integration has access to. Requires the 'Read comments' capability on the Notion integration. If a connection was authorized before that capability was enabled, the user must re-authorize the connection for comment events to flow.

TriggerInstant

Push User-Company Relationship

Tool to create or update a relationship between a user and a company in userlist. use after confirming valid user and company identifiers.

ActionInstant

New Comment

Triggers when a new comment is added to a specified Notion block or page.

TriggerPolling

Database Created

Triggers when a new Notion database (the container) is created. A database is the post-2025-09-03 container that holds one or more data sources. This trigger fires for the container's creation event (`database.created`), distinct from `NOTION_DATASOURCE_CREATED` which fires when a new data source is added to an existing database. Most customers calling Notion's `POST /v1/databases` (the legacy API) or creating a database via the Notion UI will see this event. Adding a new data source to an existing database fires `data_source.created` instead — use `NOTION_DATASOURCE_CREATED` for that. Notion's payload puts `entity.type: "block"` (the container is a `child_database` block in the content tree) and `entity.id` is the database id.

TriggerInstant

Data Source Created

Triggers when a new Notion data source is created. Fires workspace-wide. The payload's `data.parent` carries the data source's tree parent (typically the teamspace) for downstream filtering. A single template-based database creation can fire multiple `data_source.created` events at once — one per data source the template instantiates.

TriggerInstant

Data Source Schema Updated

Triggers when a Notion data source's schema is updated. Fires on column add / remove / rename. Payload includes `data.updated_properties: [{id, name, action}]` so consumers can discriminate the kind of change downstream. Optional `data_source_id` filter scopes to schema changes on a single data source. When omitted, fires for any schema change in the workspace the integration has access to. Note: adding a column also fires `page.properties_updated` once per existing row in the data source. Customers wanting a single structural-change signal should use this trigger.

TriggerInstant

New Page

Triggers when a new page is added to a Notion database.

TriggerPolling

Page Added to Page

Fires when a new subpage (a `child_page` type block) is added under a specified parent Notion page.

TriggerPolling

Connect any two apps with Notis in the middle.

Not just Notion and Userlist. Any combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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