Send Mailchimp signups to Datadog metrics
Turn audience growth into a measurable signal your team can chart and compare.
Trigger
Subscribe Trigger
Triggered when a subscriber subscribes to Mailchimp
Action
Submit metrics
Submits custom metrics to datadog. useful for sending application-specific metrics, business kpis, or custom performance indicators.
Why this helps
Signup data often stays trapped in marketing reports and lacks operational trend visibility.
- Creates a chartable signup signal
- Enables comparisons with traffic and reliability metrics
- Reduces recurring export work
Setup
Build it in a few focused steps.
- 1Connect Mailchimp and Datadog in Notis once.
- 2Create an automation for signup metric submission.
- 3Tell Notis which metric name, value, and tags to submit from each subscription.
- 4Choose the Mailchimp Subscribe Trigger.
- 5Select a report channel and test with one real subscription.
Questions about this workflow
What value is submitted?
Your prompt should specify whether each event contributes one signup or another value available in the trigger.
Can I tag by audience?
Yes, when the audience context is present in the Mailchimp event.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Mailchimp to Datadog. A trigger fires from one place; an action lands in another.
Mailchimp triggers
Datadog actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Create Dashboard
Create a dashboard in datadog. dashboards provide customizable visualizations for monitoring your infrastructure, applications, and business metrics in a unified view.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Create downtime
Creates a new downtime in datadog to suppress alerts during maintenance windows or planned outages. useful for preventing false alarms during deployments or maintenance.
Campaign Trigger
Triggered when a campaign is sent or experiences an event in Mailchimp
Create event
Creates a new event in datadog. events are useful for tracking deployments, outages, configuration changes, and other important occurrences.
Profile Update Trigger
Triggered when a subscriber's profile is updated in Mailchimp
Create monitor
Creates a new datadog monitor to track metrics, logs, or other data sources with configurable alerting thresholds and notifications.
Subscribe Trigger
Triggered when a subscriber subscribes to Mailchimp
Create SLO
Create a service level objective (slo) in datadog. slos help you define and track reliability targets for your services, enabling data-driven decisions about service quality and reliability investments.
Unsubscribe Trigger
Triggered when a subscriber unsubscribes from Mailchimp
Create Synthetic API Test
Create a synthetic api test in datadog. creates a new synthetic api test that continuously monitors api endpoints from multiple locations worldwide. useful for proactive monitoring of api uptime, performance, and functionality.
Create Webhook
Create a webhook in datadog. webhooks enable you to receive notifications from datadog monitors and alerts to external services and applications.
Delete Dashboard
Delete a dashboard in datadog. permanently removes a dashboard from your organization. this action cannot be undone. use with caution.
Connect any two apps with Notis in the middle.
Mailchimp and Datadog, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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