Review retention content after an unsubscribe
Turn unsubscribe signals into a quick check of the content meant to retain trust.
Trigger
Unsubscribe Trigger
Triggered when a subscriber unsubscribes from Mailchimp
Action
GraphQL Content API Query
Tool to execute a GraphQL query against a specified space and environment. Use when fetching Contentful content via GraphQL after obtaining or providing a valid token.
Why this helps
Unsubscribe events disappear into a list, leaving teams unsure which content or preference paths need attention.
- Surface retention content context
- Spot outdated preference guidance
- Support focused follow-up
Setup
Build it in a few focused steps.
- 1Connect Mailchimp and Contentful graphql in Notis once.
- 2Create an automation for unsubscribe retention reviews.
- 3Tell Notis to query the relevant Contentful retention and preference entries and summarize any gaps using the unsubscribe context.
- 4Choose Mailchimp Unsubscribe Trigger and a report channel.
- 5Test with one unsubscribe event and review the report.
Questions about this workflow
Does this re-subscribe anyone?
No. It only reads Contentful and reports the related content.
Can it identify why someone unsubscribed?
Only if Mailchimp includes a reason or the user supplies one. Otherwise the reason is unavailable.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Mailchimp to Contentful graphql. A trigger fires from one place; an action lands in another.
Mailchimp triggers
Contentful graphql actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Get CMA Token
Tool to retrieve a Contentful Management API (CMA) access token. Use when making CMA calls to ensure valid authorization.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
GraphQL Content API Persisted Query
Tool to execute a persisted GraphQL query via its SHA256 hash. Use after registering a query hash to run cached queries by hash. On first call include full query text; thereafter invoke with only hash and variables.
Campaign Trigger
Triggered when a campaign is sent or experiences an event in Mailchimp
GraphQL Content API Query
Tool to execute a GraphQL query against a specified space and environment. Use when fetching Contentful content via GraphQL after obtaining or providing a valid token.
Profile Update Trigger
Triggered when a subscriber's profile is updated in Mailchimp
Subscribe Trigger
Triggered when a subscriber subscribes to Mailchimp
Unsubscribe Trigger
Triggered when a subscriber unsubscribes from Mailchimp
Connect any two apps with Notis in the middle.
Mailchimp and Contentful graphql, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
Save your first hour today.
7-day trial of any paid plan, with 20$ of usage included.
No card. Works with personal or business Contentful graphql.