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Notis

Bring matching parsed profiles together

When parsed records describe the same person or organization, ask Diffbot to combine them into a unified view.

Trigger

Webhook received

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

Action

Combine Entity Profiles

Combines entity profiles into an enriched unified view using the Knowledge Graph.

Why this helps

The same contact or company can appear across messages with slightly different details, creating duplicate research.

  • Reduce duplicate profile review
  • Combine identifying attributes into one view
  • Keep entity matching grounded in parsed details

Setup

Build it in a few focused steps.

  • 1Connect Airparser and Diffbot once in Notis.
  • 2Create an automation in plain language or under Automations, New Automation.
  • 3Tell Notis to combine the parsed matching entity profiles with Diffbot and report uncertain matches for review.
  • 4Choose the webhook trigger and where run reports should go.
  • 5Test with one real payload containing duplicate profile details.

Questions about this workflow

What kinds of profiles can be combined?

Diffbot combines person or organization entity profiles using identifying attributes.

Does this guarantee two records refer to the same entity?

No. Notis should surface uncertain matches for human review instead of assuming identity.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Airparser to Diffbot. A trigger fires from one place; an action lands in another.

Airparser triggers

Diffbot actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Combine Entity Profiles

Combines entity profiles into an enriched unified view using the Knowledge Graph.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Get Diffbot Account Details

Retrieves account details, credit balance, and usage statistics.

ActionInstant

Create Bulk Extract Job

Submits a bulk URL extraction job that runs in the background and provides downloadable results.

ActionInstant

Diffbot Analyze

Analyzes a web page, identifies its type, and extracts structured data.

ActionInstant

Create or Update Custom API

Creates or updates a Custom API with tailored website extraction rules.

ActionInstant

Get Article Data

Extracts structured information such as authors and publication dates from an article.

ActionInstant

Create Bulk Enhance Job

Submits a bulk entity enrichment job that runs asynchronously.

ActionInstant

Get Discussion Thread

Extracts posts and their relationships from a web discussion thread.

ActionInstant

Connect any two apps with Notis in the middle.

Airparser and Diffbot, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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