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Notis

Check whether two investor profiles are the same

Resolve uncertain identity matches with a side-by-side summary of the public details Diffbot can connect.

Trigger

Webhook received

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

Action

Combine Entity Profiles

Combines entity profiles into an enriched unified view using the Knowledge Graph.

Why this helps

Similar names and incomplete records make it hard to know whether two profiles belong to one investor or two.

  • Compare multiple profile descriptions in one request.
  • Use names, employers, emails, or URLs when available for matching.
  • Get a concise explanation of match confidence and remaining ambiguity.

Setup

Build it in a few focused steps.

  • 1Connect Affinity and Diffbot once in the Notis portal.
  • 2Create an automation in Automations, New Automation, and name it.
  • 3In one instruction, ask Notis to combine the supplied candidate profiles with Diffbot and explain which identifying attributes support or weaken a match.
  • 4Pick the webhook trigger and choose where run reports should go.
  • 5Test with one pair of suspected duplicates and verify the reasoning.

Questions about this workflow

Does this merge records in Affinity?

No. The selected Diffbot action combines entity profiles into a unified view; it does not merge Affinity records.

What information helps matching?

Names, email addresses, employer details, and URLs can help Diffbot match or distinguish entities.

Can it decide when identity is uncertain?

Yes. Tell Notis to report ambiguity and missing identifiers rather than treating a possible match as confirmed.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Affinity to Diffbot. A trigger fires from one place; an action lands in another.

Affinity triggers

Diffbot actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Combine Entity Profiles

Combines entity profiles into an enriched unified view using the Knowledge Graph.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Get Diffbot Account Details

Retrieves account details, credit balance, and usage statistics.

ActionInstant

Create Bulk Extract Job

Submits a bulk URL extraction job that runs in the background and provides downloadable results.

ActionInstant

Diffbot Analyze

Analyzes a web page, identifies its type, and extracts structured data.

ActionInstant

Create or Update Custom API

Creates or updates a Custom API with tailored website extraction rules.

ActionInstant

Get Article Data

Extracts structured information such as authors and publication dates from an article.

ActionInstant

Create Bulk Enhance Job

Submits a bulk entity enrichment job that runs asynchronously.

ActionInstant

Get Discussion Thread

Extracts posts and their relationships from a web discussion thread.

ActionInstant

Connect any two apps with Notis in the middle.

Affinity and Diffbot, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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