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Notis

Define a reusable segment for a partner audience

Turn clear partner audience criteria into a reusable ActiveTrail segmentation instead of rebuilding the same selection by hand.

Trigger

Webhook received

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

Action

Create Segmentation

Creates a rule-based contact segmentation for targeting and organization.

Why this helps

Repeatedly finding the same audience manually makes campaign preparation slower and less consistent.

  • Save explicit field rules as a reusable segmentation.
  • Reduce repeated manual audience selection.
  • Keep the segment grounded in criteria provided by your team.

Setup

Build it in a few focused steps.

  • 1Connect Adtraction and ActiveTrail once in the Notis portal.
  • 2Create an automation in Automations, New Automation, with a name and prompt.
  • 3Tell Notis to create a segmentation only from the contact field rules supplied in the request.
  • 4Choose the webhook trigger and give its URL to the system sending requests.
  • 5Choose a report channel and test with one real request containing valid criteria.

Questions about this workflow

Can this infer historical partner attribution?

Only if that information is available in the contact fields and the criteria are supplied. The workflow should not assume an unavailable attribution field.

What starts the segmentation?

An HTTP request to the Notis webhook starts it. Adtraction has no listed selectable trigger event.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Adtraction to ActiveTrail. A trigger fires from one place; an action lands in another.

Adtraction triggers

ActiveTrail actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Add Group Member

Adds a contact to a group, creating the contact if needed.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Get Contact Growth

Retrieves daily statistics on subscribed and unsubscribed contact counts.

ActionInstant

Add Mailing List Member

Creates a contact or adds one to a mailing list and groups; an email address or SMS number is required.

ActionInstant

Create a New Group

Creates an empty contact group.

ActionInstant

Create Contact

Creates a new contact.

ActionInstant

Create Campaign

Creates an email campaign in draft unless configured to send it.

ActionInstant

Create Content Category

Creates a content category.

ActionInstant

Create Campaign for Contacts

Creates and sends an email campaign to selected contacts.

ActionInstant

Connect any two apps with Notis in the middle.

Adtraction and ActiveTrail, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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