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Notis

Find the people who fit your campaign audience

Give Notis the audience criteria behind your ActiveTrail campaign and get relevant decision maker results from Crustdata.

Trigger

Webhook received

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

Action

Filter decision makers data

Filters and retrieves decision-maker data across organizations.

Why this helps

Building a relevant B2B audience means juggling campaign context and repeated people searches.

  • Turn audience criteria into a targeted people search
  • Review results with the request context attached
  • Spend less time repeating screening work

Setup

Build it in a few focused steps.

  • 1Connect ActiveTrail and Crustdata once in the Notis portal.
  • 2Create an automation in the portal or tell Notis from any channel what outcome you want.
  • 3In one instruction, ask Notis to use the audience criteria in each webhook request to screen Crustdata decision makers and summarize relevant results.
  • 4Choose the webhook trigger and select where run reports should go.
  • 5Test with one real request containing your audience criteria.

Questions about this workflow

Does this automatically read ActiveTrail campaign engagement?

No. The workflow uses the criteria supplied in the webhook request. ActiveTrail's listed capabilities include analyzing campaign results, but no engagement trigger event is provided.

Can I specify roles or seniority?

Include the criteria you want Notis to consider in the webhook request. Crustdata's decision maker action supports title-based filtering.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link ActiveTrail to Crustdata. A trigger fires from one place; an action lands in another.

ActiveTrail triggers

Crustdata actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Enrich person screener

Enriches a person’s profile with additional information.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Fetch headcount by facet timeseries

Retrieves headcount data over time, grouped by selected facets.

ActionInstant

Fetch investor portfolio data

Finds companies whose investor list includes a specified investor and returns funding summaries.

ActionInstant

Filter decision makers data

Filters and retrieves decision-maker data across organizations.

ActionInstant

Post funding milestone timeseries data

Retrieves time-based data about company funding milestones.

ActionInstant

Post headcount timeseries data

Retrieves historical headcount data to help analyze workforce trends.

ActionInstant

Post job listings table data

Searches indexed job listings.

ActionInstant

Post web traffic data

Retrieves web traffic data for analysis and reporting.

ActionInstant

Connect any two apps with Notis in the middle.

ActiveTrail and Crustdata, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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