Connect campaign activity to product funnel conversion
When an ActiveTrail campaign reaches a meaningful milestone, ask Amplitude how recipients progress through your chosen product journey.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Get Funnel Analysis Data
Retrieve funnel data showing conversion, drop-off, and timing across event steps.
Why this helps
Campaign engagement alone does not show whether recipients complete the product actions that matter.
- Review product conversion after a campaign milestone without switching between tools.
- Surface drop-off across the event sequence you specify.
- Keep the analysis tied to the campaign context sent with the webhook.
Setup
Build it in a few focused steps.
- 1Connect ActiveTrail and Amplitude once in the Notis portal.
- 2Create an automation in Automations, New Automation, and name it.
- 3Tell Notis to analyze the specified Amplitude funnel when the ActiveTrail campaign milestone arrives.
- 4Pick the webhook trigger and choose where run reports should go.
- 5Test with one real campaign example; include the events and date context needed for the analysis.
Questions about this workflow
Does ActiveTrail provide a native trigger for this workflow?
No. Start it with a Notis webhook when your system sends an HTTP request, or use a schedule for a recurring analysis.
Which funnel events will be analyzed?
Specify the Amplitude event sequence in your instruction. Notis does not invent product events or campaign-to-user identity links.
What should the webhook include?
Include enough campaign and time-window context to identify the analysis to run. Provide any mapping between campaign recipients and Amplitude users if needed.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link ActiveTrail to Amplitude. A trigger fires from one place; an action lands in another.
ActiveTrail triggers
Amplitude actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Check Amplitude Cohort Status
Check whether a cohort export is in progress or ready to download.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Bulk Assign Annotations to Category
Assign multiple annotations to a category in bulk.
Create Amplitude Event Category
Create a category to organize events.
Cancel User Deletion
Cancel a pending user deletion request while the job is still in staging.
Create Amplitude Event Type
Create a trackable event type.
Delete Amplitude Event Category
Permanently delete an event category.
Create Chart Annotation in Amplitude
Add an annotation to an analytics chart to mark an important date.
Delete Amplitude Event Type
Delete an event type; live events are marked as deleted.
Connect any two apps with Notis in the middle.
ActiveTrail and Amplitude, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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