Connect campaign cohorts with revenue trends
When campaign context arrives, have Notis request the revenue metrics that help you understand cohort value over time.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Get Revenue LTV Metrics
Retrieve cohort revenue metrics, including average revenue per user and total revenue.
Why this helps
Opens and clicks do not tell you whether a campaign cohort contributes revenue over time.
- Review ARPU, ARPPU, and total revenue metrics where available.
- Tie the requested analysis to campaign context provided at trigger time.
- Keep cohort value review in the same reporting workflow.
Setup
Build it in a few focused steps.
- 1Connect ActiveTrail and Amplitude once in the Notis portal.
- 2Create an automation in Automations, New Automation, and name it.
- 3Tell Notis which cohort and revenue date range to review when campaign context arrives.
- 4Pick the webhook trigger and choose where run reports should go.
- 5Test with one real campaign cohort; confirm the required revenue events and cohort data exist.
Questions about this workflow
Does the action calculate campaign attribution?
It returns revenue LTV metrics for user cohorts. Attribution to a campaign depends on the cohort definition and data you provide.
What metrics can I ask for?
The action includes ARPU, ARPPU, and total revenue metrics for cohorts.
Can a campaign send start this without a custom system?
ActiveTrail exposes no trigger events here. Use a Notis webhook from an external system or choose a recurring schedule.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link ActiveTrail to Amplitude. A trigger fires from one place; an action lands in another.
ActiveTrail triggers
Amplitude actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Check Amplitude Cohort Status
Check whether a cohort export is in progress or ready to download.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
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Connect any two apps with Notis in the middle.
ActiveTrail and Amplitude, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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