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Keep contact context current in Amplitude

When a contact detail changes in ActiveCampaign, pass the relevant context to Amplitude for user analysis.

Trigger

Webhook received

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

Action

Update User Properties in Amplitude

Update user properties without sending an event.

Why this helps

Useful contact context can be missing or out of date when you investigate user behavior in Amplitude.

  • Refresh selected user attributes from incoming contact updates.
  • Make contact context available for segmentation and analysis.
  • Avoid repeated manual property updates.

Setup

Build it in a few focused steps.

  • 1Connect ActiveCampaign and Amplitude once in the Notis portal.
  • 2Create an automation in Automations, New Automation, and name it.
  • 3Describe which contact changes should update Amplitude user properties and what identifiers and values the webhook provides.
  • 4Pick the webhook trigger and choose where run reports should go.
  • 5Test with one real contact update webhook.

Questions about this workflow

What contact fields can be updated?

Specify the properties in your instruction. The webhook must include the user identifier and the values needed for those updates.

Will it create a profile for every contact?

The Amplitude action updates user properties. Confirm that your incoming payload has a reliable Amplitude identifier before using it.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Active campaign to Amplitude. A trigger fires from one place; an action lands in another.

Active campaign triggers

Amplitude actions

Recurring trigger

Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.

TriggerScheduled

Check Amplitude Cohort Status

Check whether a cohort export is in progress or ready to download.

ActionInstant

Webhook trigger

Notis starts this workflow when an external tool or custom backend sends an HTTP request.

TriggerInstant

Bulk Assign Annotations to Category

Assign multiple annotations to a category in bulk.

ActionInstant

Create Amplitude Event Category

Create a category to organize events.

ActionInstant

Cancel User Deletion

Cancel a pending user deletion request while the job is still in staging.

ActionInstant

Create Amplitude Event Type

Create a trackable event type.

ActionInstant

Delete Amplitude Event Category

Permanently delete an event category.

ActionInstant

Create Chart Annotation in Amplitude

Add an annotation to an analytics chart to mark an important date.

ActionInstant

Delete Amplitude Event Type

Delete an event type; live events are marked as deleted.

ActionInstant

Connect any two apps with Notis in the middle.

Active campaign and Amplitude, or any other combination from 1,000+ integrations.

When this happens · Trigger

Do this · Action

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