Understand the audience before you create campaign assets
Send a campaign area and the Census variables you need. Notis retrieves ACS estimates and returns a readable brief you can use while creating assets in Abyssale.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Get ACS 5-Year Estimates
Retrieves five-year American Community Survey estimates for geographic areas.
Why this helps
Creative work stalls when audience assumptions are scattered across tabs or based on guesswork.
- Ground creative planning in published demographic estimates.
- Keep the campaign area and requested measures together in one brief.
- Reduce time spent searching Census tables manually.
Setup
Build it in a few focused steps.
- 1Connect Abyssale and Census bureau once in the Notis portal.
- 2Create an automation and describe the audience brief you want Notis to return.
- 3Pick the webhook trigger for a request containing the geography and desired ACS variables.
- 4Choose where run reports should go.
- 5Test with one real campaign geography and review the returned estimates.
Questions about this workflow
What should the webhook request include?
Include the geography and the ACS variables or audience questions you want answered. Notis can only retrieve data for the scope and measures provided.
Does this create an Abyssale asset?
No. It returns Census context to inform creative work in Abyssale; it does not create or update an asset.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Abyssale to Census bureau. A trigger fires from one place; an action lands in another.
Abyssale triggers
Census bureau actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Get ACS 1-Year Estimates
Retrieves the latest one-year American Community Survey estimates for a geographic area.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Geocode Address
Converts a street address into latitude and longitude coordinates.
Get ACS 5-Year Estimates
Retrieves five-year American Community Survey estimates for geographic areas.
Geocode Address for Census Geographies
Returns coordinates and Census geography identifiers for an address.
Geocode Address Parts
Converts address components into latitude and longitude coordinates.
Get Community Resilience Estimates
Retrieves estimates of community resilience and vulnerability to disasters.
Geocode Address with Geography
Returns an address’s coordinates and Census geography identifiers.
Get County Business Patterns
Retrieves county-level business establishment and employment statistics for a year.
Connect any two apps with Notis in the middle.
Abyssale and Census bureau, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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No card. Works with personal or business Census bureau.