Find leads who match your campaign persona
Keep the audience definition attached to the creative and turn its stated criteria into a prospect search.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Create Lead Finder Search
Creates a search to find leads matching company and people criteria.
Why this helps
Persona details are easy to lose between creative planning and lead research, leading to searches that do not fit the campaign.
- Use stated job titles and company criteria as search context.
- Start a focused search for each distinct campaign persona.
- Avoid re-entering persona notes in multiple places.
Setup
Build it in a few focused steps.
- 1Connect Abyssale and Bettercontact once in the Notis portal.
- 2Create an automation in Automations, New Automation, and name it for persona prospecting.
- 3Tell Notis to create a Bettercontact Lead Finder search using only the roles and company criteria in each incoming persona brief.
- 4Choose the webhook trigger and where run reports should go.
- 5Test with one real persona brief and inspect the search report.
Questions about this workflow
Can the workflow infer missing persona criteria?
Notis can reason over supplied context, but it cannot know unstated criteria such as seniority or company size. Include the criteria you want to use in the request.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Abyssale to Bettercontact. A trigger fires from one place; an action lands in another.
Abyssale triggers
Bettercontact actions
Recurring trigger
Notis starts this workflow on a schedule, such as daily, weekly, or during business hours.
Check Credits Balance
Checks the remaining account credits.
Webhook trigger
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Create Lead Finder Search
Creates a search to find leads matching company and people criteria.
Enrich Leads
Requests work email and direct phone number enrichment for leads.
Get Enrichment Results
Retrieves the results of a lead enrichment request.
Get Lead Finder Results
Retrieves the results of a lead search.
Connect any two apps with Notis in the middle.
Abyssale and Bettercontact, or any other combination from 1,000+ integrations.
When this happens · Trigger
Do this · Action
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